Techniques for Managing Special
This two-hour training identifies the complex nature of a special event and the need for effective planning, proper management, policy application, and enforcement at the event. The importance of including all appropriate stakeholders in each phase of the event is emphasized. The training demonstrates how alcohol at a special event increases the event’s complexity and how implementation of various alcohol policies, and the enforcement of those policies, can be effective in curtailing the alcohol-related problems often associated with such events. The outcomes of poor planning and the effects of zero tolerance are also reviewed.
At the end of this course, participants will understand the basic components of planning and executing a special event where alcohol is present, particularly the steps necessary to reduce youth access to alcohol. Participants will also understand the importance of policy implementation and event evaluation.
Participants in the training will:
· Understand the critical steps in managing a special event in the community
· Recognize the potential liabilities and risks of special events
· Be able to identify the types of special events (concerts, sporting events, fairs/festivals, etc…) and the challenges associated with each
· Know examples of alcohol control techniques that may aid in managing special events
· Understand the importance of training of key stakeholders (bar personnel, enforcement officers, volunteers) prior to the event
· Understand the role and importance of enforcement efforts in and around the event
· Be able to effectively manage members of the media and plan for successful media interviews.